A gift, no matter how small or big, evokes emotions. It’s one of the many gestures to show care, gratitude, or appreciation, and what matters most about the gift is the thought put behind it. A gift must make the receiver feel happy, unique, valued, or all of the above!
One cannot deny that gifting is an art. After all, finding that special something to suit the receiver’s taste and personality is no mean task!
The quest to find the perfect gift becomes even more difficult in the corporate gifting scenario. It can be a logistically monumental exercise to keep current gifting trends in mind and find the most suitable gift for all your clients and employees.
Not any more! All that stress is a thing of the past with Eva, the unique AI-enabled gifting bot!
Why Corporate Gifting Is Critical
Corporate gifting is basically a reflection of your company’s vision and culture. When done right, it creates a rich and lasting impression. From holidays to employee onboarding to deal closing, a personalized gift can generate satisfaction and ROI. Quite understandably, corporate gifting is a $125 billion industry in the USA.
For holidays and special occasions
Holidays and special occasions like birthdays, anniversaries, etc. are perfect opportunities to go a little out of the way and share a gift. It not only makes the receiver feel special but also shows that you care about them truly.
To celebrate a professional milestone
After spending a certain amount of time in an organization, a small gift as a token of appreciation can make a massive difference to the employee. It makes them feel valued, confident, and it can be a significant morale booster.
You can also send a gift to a client to celebrate a milestone in your professional relationship, like closing a new deal or ten years since your first association. Gifting builds trust and helps in bonding.
If a particular customer spent a certain amount on purchases from your company, you can send them a gift to let them know you value their business.
To show appreciation
We all love to be appreciated! Sending a gift to a well-performing employee not only acknowledges an employee’s hard work but also motivates them to continue doing their best.
To show gratitude
Acquiring a new client is essential, but it is also necessary to make sure that professional relationship lasts for a long time. Gifting can work as a conversation starter with your future prospects, and it shows admiration and appreciation for your esteemed clients and employees.
For celebrating culture
With remote teams in action, distance can sometimes be a barrier in communication today. Gifting can be a great way to learn about and celebrate different cultures within global teams.
To appease angry customers
A bad review or an angry customer can seriously dent your brand image and reputation, leading to severe monetary losses for your company. The act of gifting sends the message across that a customer’s opinion matters to the organization, and resolving a customer’s issue is essential to the company.
Corporate Gifting Painpoints and Perks of Going Automated
The act of corporate gifting is a complex one. Here are some of the most common problems of corporate gifting. However, the good news is that now things need not stay complicated. Eva is here to make the corporate gifting process a breeze for you!
1. Choosing the most suitable gift
How does one get to know a person’s likes, personality, and preferences to choose the best gift? Most people wouldn’t be comfortable sharing such information with a stranger. On the other hand, filling up a survey form seems rather impersonal.
You don’t need to ponder what to buy and whether the receiver will like the gift with Eva. Being an interactive gifting assistant, Eva asks the receiver a few questions. Depending on their chosen preferences, Eva selects a gift box and sends it out to the receiver. No more wondering if the receiver would be happy to see your gift!
Are you worried that it seems to look like a cookie-cutter approach to gifting? Eva can also add a handwritten note to add a personal touch and wow the receiver.
Check out how Eva’s robotic arm creates the perfect human handwriting while eliminating any chance of human error.
2. Time-consuming task
Gifting should not be a cumbersome task. Is your admin or marketing team spending hours picking gifts for all your clients and employees? Are they burdened with keeping track of gift delivery, and most importantly, to make sure the receiver doesn’t get the same gift again? Then it is time to rethink your corporate gifting strategy.
With Eva, you get the massive advantage of automating the entire gifting process. You can decide to have the complete process automated or keep some of the control yourself.
Another advantage is that Eva can be linked to your database. Now it’s possible to auto pick the right gift and personalize it for each recipient, all while saving time and effort! What’s more, Eva even takes care of logistics and delivery while sending out gifts to your clients and employees.
3. Finding a unique gift
Like seasons, gifting trends also change each year. If you find it challenging to keep up with these trends, you’re not alone.
Eva’s fantastic gifting catalog is updated with the current gifting trends. You can be sure that your gifts will always be in sync with the flavor of the season!
With Eva’s smart technology and data-based insights, you can discover your clients’ preferences and find a unique gift for them always.
4. Creating an unforgettable experience
Imagine getting a welcome kit on joining a company as a part of your onboarding process. What about receiving a gift on a fantastic sales performance or for closing an incredible deal while working remotely? Have you been working remotely and received a surprise gift for exceptional feedback for your customer service support? It made you feel special, right?
In today’s scenario, gifts are a great way to show your remote teams that they are not alone or forgotten.
We always think about how receiving a gift is a delightful experience. but what about the giftee!
Eva makes sure that the process of gifting is equally delightful for both the receiver and the giftee. The receiver gets a unique and personalized gift based on their preferences. On the other hand, since the gifting process is automated and straightforward, it makes the experience enjoyable for the giftee too! It’s a win-win situation!
Corporates know how important it is to keep clients happy. Smart corporates know it’s also essential to keep employees happy, so they keep clients satisfied!
Corporate gifting need not be a trial and error process, because you wouldn’t want to make any mistakes on that front. Choosing the wrong gift can turn out to be disastrous to your brand image, reputation, and future business dealings.
Eva Gifting Assistant, the AI-enabled bot, is here to create unforgettable experiences for your customers and employees. A unique and personalized gift in a branded box with a handwritten note and with zero input from your end is no longer a dream!
To know more about Eva, take a free trial or contact us today and experience the joy of automated gifting.
With Eva, always stay on top of your gifting game!