A unique gift is more likely to be remembered by your clients than a run-of-the-mill one. What’s more, they are also more likely to remember your name the next time you call, reinforcing brand awareness and giving you an edge over the competition. The catch is: unique gifts are hard to find.
For instance, coffee or wine could be your go-to favorites but they are also likely the first things that come to mind for a hundred other competitors as well! Online sites, on the other hand, can give you lots of interesting options but may still require a fair bit of trial and error with no guarantee that the recipient is going to ultimately like what you pick!
If this sounds familiar, you’ll be relieved to know that you’re not alone. This conundrum is faced by the vast majority of professionals and business owners who want to be thoughtful in their approach to gifting but can barely find the time to research their clients’ personal likes and dislikes.
When we talk about likes and dislikes, our mind automatically thinks about social media. The selfie that got a hundred likes, the video that went viral, or a local brand’s marketing campaign that got serious engagements. But can your business leverage the potential of social media while making your clients happy at the same time?
Sure, you can!
Holiday gifting is the way to do it! More often than not, a client will post on social media about a gift they truly liked. The factors that influence this are the gifts’ uniqueness, personalization, and the emotions attached to it. That means a chance for you to not only spread the good vibes around but also to subtly build an audience for your business.
And this is no doubt that the branding opportunity is too big to let go. So, you grab the opportunity with fingers crossed! Thankfully, choosing the right gift for your clients can be a fast and intuitive process.
The best part: you do not even have to ‘interrogate’ your clients about what they might possibly want for a holiday gift.
If you’re thinking to outsource, you’re on the right track except that your ‘assistant’ isn’t human! Eva Gifting Assistant is an AI-enabled bot that collects customer preferences and delivers a unique gift to your customers, complete with a handwritten note (for that special touch!).
Eva’s Gifts That Went Viral
Here are the hottest gifting trends of this season that have the potential to go viral on social media and earn you your clients’ goodwill!
Handmade chocolate:
A box of Feve Artisan assorted milk and dark chocolate truffles made with natural ingredients can be a safe bet when it comes to gifting. For vegan or calorie-conscious connoisseurs, Feve uses only gourmet ingredients so that you can indulge without the guilt! You’ll instantly notice that every bite of Feve’s fare is as much a visual treat as a gastronomic one. They have something to suit every taste and a box comes with 9 of these little delights.
Just the perfect gifting option for business associates and clients when closing deals or as a thank you for a referral. Eva remembers customer preferences the next time you decide to end the same customer a gift. Minimum effort, maximum engagement!
Miniature Bone Conduction Speaker:
Bone conduction speakers aren’t all that different from regular speakers. They just do the same thing differently! Rather than sending sound waves through the air, the HumBird portable speaker– the world’s tiniest- conducts sound through any surface that it is placed on. The audio quality is exceptional and the aesthetics are incredibly sharp for a device this size. A pair of these could surely liven up your mood on the busiest day!
Whether you need to welcome new employees or celebrate a birthday, a portable speaker makes for an ideal gift. Eva lets you set up recurring gifting campaigns throughout the year which helps you save time.
Self-Cleaning Smart Bottles:
The first of its kind worldwide, the LARQ self-cleaning smart bottle looks deceptively ordinary but that is all that’s ordinary about it! Its claim to fame is a built-in water purification system that eliminates bio-contaminants from the water contained in it. It has an Ultra-Violet (UV) LED installed in the cap which treats the water automatically every 2 hours, even on the go. What’s more, it ensures that the bottle remains odor-free throughout the day. The cap comes with a USB port for charging when the bottle is not in use.
If you know that your client/associate has been having trouble meeting his/her hydration goals, the LARQ self-cleaning smart bottle could be just what the doctor ordered. Eva selects your gifts from a curated database of more than unique 400 gift options.
Compact Key Holder and KeyChain:
Contactless is the watchword in today’s troubled times and there is perhaps no better way to show that you care than giving your clients a tool that helps them go hands-off – in elEvators, at store checkouts, and in other public places. KeySmart is a brass hand tool that can be easily attached to a keychain. Durable and lightweight, this handy tool is ergonomically designed for ease of use.
Viral gift ideas do not necessarily need to be expensive or flashy. Eva selects gifts based on utility as well as personal preferences. It helps you make gifting meaningful.
Puzzle Games:
The last one on our list may sound a bit dated in the age of Virtual Reality headsets but that is exactly what makes it so endearing. For kids over 8 years of age, the Professor Puzzle series brings alive the joy of putting something together by hand. The game involves turning a figurine made of wooden blocks into a cube. Give your kids (or those of your clients’) a window into your own childhood.
Engage your customers by connecting with their kids. This gifting strategy is likely to pay off in terms of sales and referrals for you. Moreover, Eva helps your business get valuable customer testimonials too.
Eva’s Solution to Making Holiday Gifts Viral on Social Media
The best gifts aren’t necessarily the most expensive. They are ones that bring genuine delight to the recipient. Speaking of expense, an Eva subscription is pocket friendly and gives you a choice of plans. Depending on your unique needs, you can choose from among 3 plans that come with a set of value-added features. The best part is that the data we collect on your customers’ gifting preferences is available for you to access at any time, depending on the plan you sign-up for. This data can be invaluable in helping you create awesome experiences for your customers year after year.
At Eva, we believe that the USP of a great gift is personalization. That alone justifies the money you spend buying someone a gift. Eva Gifting Assistant helps you discover your clients’ preferences while still preserving the surprise element. With data-based insights, you can never go wrong when it comes to building stronger business relationships.
If you have any questions or would just like to give us a shout out, you can chat with us or call us on +1 (415) 417 1008. For memorable, personalized gifts that create genuine customer engagement, it is Eva all the way!
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