Imagine a world without gifts. No rewards. No token of appreciation for the years of hard work and sweat given to an organization. No one to let the employee know that they are an important part of the organization. Will they still be motivated to keep pushing hard to achieve greater targets for the firm?
Employee gifting is not just a way of appreciation but also a formula for motivation that pushes the employee to keep working hard. It is a way in which you let the employee know that they matter. It is important to make them feel recognized for all the sleepless nights they have spent working for your firm.
How has employee gifting changed over the years?
Employee gifting is not something that has suddenly taken its place in the employee world. However, one cannot deny that the service awarding styles have changed over the years and for the better.
Employee gifting, once upon a time
They started off to recognize the years of work dedicated by the employee towards the company. The employee was awarded on their 5-year or 10-year anniversary. But, although the employees were rewarded, the kind of rewards or how they were awarded was often monotonous and often lacked an employer-employee connection. It wasn’t a token of acknowledgment for excellent performance or to let them know how their contribution has made a remarkable difference. It was just a sort of participatory award for being “present” in the organization. Even the awards were symbolic of the lack of involvement of the employer in the process. The awards mostly consisted of certificates of appreciation, trophies, or label pins.
Employee gifting, today
Today, things are quite different. Employees are being recognized frequently for their exceptional services in taking the company to greater heights. It focuses on creating a sense of belongingness in the employee and providing them with personalized gifts. This style of employee gifting makes a remarkable difference in instilling confidence and motivation in the employee. It helps in honoring their efforts, celebrating their achievements, and appreciating their contribution to the company. Employee gifting today can also be used to celebrate milestones achieved by the employee and even lighten a tense atmosphere.
With the changing times, it is also important to understand the value that a service award adds to an employer’s life. The kind of gift or award chosen is as important as the act of gifting itself. Finding an employee-appropriate gift or a gift that best suits the occasion is of utmost importance. And apart from that, the whole process of gifting needs to feel personal. There are certain things when taken into consideration, that can bring about a momentous difference in the whole service recognition ritual.
Ideas for a memorable employee-gifting experience
Here are 4 ideas that could make employee gifting a memorable and lasting experience:
1. Make it feel like a celebration
The awarding ceremony should not feel like a secret event. Let the world know that you are celebrating your employee. This makes the employee feel important and appreciated. The awardee should feel celebrated for their contribution to the firm, and this experience can only be elevated when shared with the world. Awarding the employee in front of their colleagues gives more prominence to the occasion. To add on, it can even be shared on social media to enhance the experience of being awarded.
2. Breaking the Monotony
For years employees have been gifted with tokens like certificates, trophies, etc., which are repetitive and also do not evoke a sense of belongingness in the employee. As times are changing, it is important to understand the essence of a personalized gift, the refreshing change it would bring into the age-old system of service awards, and the motivation it would provide to the employees. The monotony can be broken by introducing customized gifts with personal notes, highlighting the employee’s achievements, celebrating the occasion, etc.
This point brings us to the important point of gift selection.
3. Choosing the right gift
Even while choosing a birthday gift for your child or a loved one, you make sure it is something that they can make use of or something that they would hold close for the rest of their lives. Likewise, before you gift your employee for all they have done for your organization, it is important to understand their needs or wants.
These are a few things you would want to keep in mind before you choose a gift:
i. Who am I gifting?
It is important to know your recipients. It would be inappropriate to gift a teetotaler with a bottle of wine or a person who loathes chocolates with a box of assorted chocolates. The one mantra to follow is – “personalize, personalize, personalize”. Understand the person, before you choose something to gift them with. What would make them happy? What would aptly celebrate the reason they are being gifted for? What would rightly describe them as an individual? Such questions need to be answered before a perfect gift can be chosen. So, the first step to successfully choosing an appropriate employee gift is to understand the kind of employee you are gifting to.
ii. What is the occasion?
A birthday cannot be celebrated like a wedding anniversary. Likewise, employee gifting done for a service anniversary would be distinctively different from the one done during an occasion honoring an exceptional achievement. Therefore, understanding the occasion for which the gift is chosen is equally important.
iii. Adding a personal touch
Who doesn’t love a little personal note attached to their gifts? A note of appreciation is like a cherry on the cake when it comes to employee gifting. Appropriate to the occasion, a personalized note can even be modified to a card or a personalized book with notes of appreciation from the employer and colleagues. This personalized touch adds more value to the gift and evokes a sense of belongingness in the employee.
iv. The overall appearance of the gift
Presentation is key. The effort put into packaging or wrapping the gift, making it look more beautiful adds to the whole experience of receiving one. It enhances the process of unwrapping and results in a greater sense of appreciation for the gift in the minds of the recipient.
4. Automated Gifting
The above points bring us to the most important point. Relevance. To stay relevant in a fast-changing world, one must learn to adapt. In a world where the luxury of time is scarce and the internet has taken over the lives of people, it is essential to switch from outdated methods of employee gifting to automated methods. It is quick and logistically feasible.
Understanding the personal needs of an employee can be a difficult task. It can be an awkward conversation. Moreover, it can just spoil the element of surprise. This is where an automated process of gift selection becomes your savior. The recipient is much more comfortable conveying their interests and preferences to a robot than an employer. All one needs to do is feed in the details and the rest is taken care of by the AI-powered Eva chatbot.
Evabot is the gifting automation brand that is changing the face of employee gifting. From understanding the requirements of the recipient to the selection of occasion-appropriate gifts to packaging and delivery, everything happens at the click of a button. No doubt becoming an Evabot customer creates happier employees!